Guwahati, February 5: In preparation for the upcoming assembly elections, Assam Chief Minister Himanta Biswa Sarma initiated an aggressive ground campaign under the party’s ‘Booth Vijay Abhiyan’ on Thursday. He directly engaged with local residents and party workers at booth number 32 in the Jalukbari assembly constituency.
Addressing party workers and locals, the Chief Minister emphasized that this campaign marks a crucial phase in the BJP’s electoral strategy, focusing on strengthening organizational presence at the booth level and establishing direct contact with voters.
Sarma highlighted that the booth serves as the foundation for electoral victory, stating that the BJP is concentrating on enhancing its grassroots organizational presence.
“With the upcoming elections in mind, the BJP has launched the ‘Booth Vijay Abhiyan’ today. Under this initiative, our workers will visit every booth, going door-to-door and placing the BJP flag in every household,” he said.
The Chief Minister clarified that the campaign will operate with the consent of the people, emphasizing that the party’s approach is based on dialogue rather than pressure.
“This will all be done with the permission of the respective families,” he added.
In a veiled attack on the opposition, Sarma remarked that the BJP’s strength lies in its disciplined workers and continuous engagement with voters, unlike some parties that only appear active during elections.
He noted that through the ‘Booth Vijay Abhiyan’, workers will directly inform voters about the state government’s development plans and welfare programs.
According to senior BJP leaders, the campaign aims to activate the party cadre, counter the opposition’s narrative, and strengthen support in urban, rural, and tea garden areas across the state. This initiative will be implemented simultaneously in all assembly constituencies, with senior leaders overseeing the process.
As political activities intensify in Assam, the BJP has clearly indicated its readiness to fight the elections from the grassroots level, leveraging organizational strength, welfare schemes, and direct leadership engagement.
The Chief Minister’s participation in this campaign in his home constituency of Jalukbari is seen as a strategic message to party workers, aiming to sharpen focus at the booth level and secure an electoral advantage in the state.